BA starts giveaway deal

BA launched a multi-million pound package of measures to help small and medium sized British businesses beat the recession and regain their rightful altitude. It teamed up with UK Trade & Investment (UKTI) and BritishAmerican Business (BAB) to offer 5,000 return flights worth up to £15m to help UK small and medium enterprises (SMEs) win new business abroad. BA is calling on other big businesses to throw their weight behind small British companies through a consortium to provide products, services or expertise that UKTI can offer as an additional package of help for SMEs, on top of the services already provided. WW said: "Small and medium businesses are the backbone of the British economy and they are hurting badly. 120 of them close every week. We are working with UKTI and BAB to give flights that will support British business as it tries to spearhead the UK's recovery. We live in a globalized economy so business opportunities don't always live on your doorstep. This initiative gives small businesses the chance to promote and sell their products overseas." "We'd love to see other British businesses pulling together in order to help the UK out of the recession. We've put up the flights to allow the SMEs to travel to do business and we'd be delighted if other companies would join us by offering services and skills that will bring real value and benefit."

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